Blog & Resources

Set your e-commerce brand up for success with insights and advice from the experts at OpenStore.

  1. Entrepreneur shown working on his laptopBuild

    7 Shopify email marketing tactics for ecommerce

    Get out of the spam folder: be mobile-friendly, provide true value, and segment your email lists to drive better ROI.

  2. Build

    Necklow: how to test and deploy effective ad campaigns

    After failing to build a cohesive ad strategy, Necklow rebounded with rapid creative cycles and immediate growth.

  3. Build

    How Shopify brands can profitably scale paid marketing

    The Yogaste team has tested dozens of Shopify stores — this is how they've effectively optimized their paid marketing.

  4. Grow

    How a life-changing sale fueled a founder's dream

    After Necklow's rapid growth, its founder dreamed of launching more Shopify stores — but first he needed an exit.

  5. Build

    Top 5 DTC apps for Shopify merchants in 2022

    Learn more about OpenStore's internal growth playbook and go-to tools that every Shopify store owner should be using.

  6. Grow

    Jack Archer: charting a path forward with OpenStore

    Miguel's company needed cash to keep scaling, but he had one roadblock: no one wanted to invest in a 2-month-old brand.

  7. Grow

    How Wearva turned a side project into a profitable exit

    An apparel brand run by a self-taught marketer & founder sold to OpenStore — in order to scale it to the next level.

  8. Grow

    Yogaste: how to effectively build and sell Shopify brands

    Yogaste, a DTC yoga apparel brand, sold in less than 2 years to OpenStore through a streamlined acquisition process.

  9. Sell

    FAQ: How am I taxed when selling my Shopify business?

    The way you arrange your sales transaction will significantly impact the final sale price and your earnings.

  10. Sell

    How to sell your Shopify store

    Selling a business is often complicated and lengthy, but it doesn’t have to be.

  11. Sell

    How to sell your business quickly & for free: online

    If you’re a small business founder who has decided it’s time to move on, you may find it's a lengthy process to sell.