For what
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Advice, insights and stories about how to profitably build your store.
An example of an ad from a Shopify store
Build
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14 minutes

Instagram & Facebook ad playbook for Shopify stores

Avoid these 3 budget-wasting mistakes. Instead, leverage video ads, nail custom landing pages, dodge iOS 14.5 problems, and target different stages of the marketing funnel.

openstore drive
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3 minutes

OpenStore Drive turns your Shopify store into passive income

Maintain ownership of your store while we manage it for you. By operating the largest number of Shopify stores in the world, we've cracked marketing, customer experience, fulfillment, and inventory.

stock image
Grow
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4 minutes

OpenStore’s origins & goals: efficient e-commerce and an IPO

In the second installment of our Limited Supply recap, Keith Rabois dives into OpenStore's origins, end game, and the key to successful leadership.

Stock photo
Build
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5 minutes

3 ways to automate email and SMS marketing with Klaviyo for Shopify

Here are 3 ways to boost your customer retention and automation with email and SMS.

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Sell
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6 minutes

Keith Rabois & Nik Sharma discuss the easiest way to sell a Shopify store

Keith Rabois met with Nik Sharma and Moiz Ali for an episode of Limited Supply, their no-BS podcast on DTC. They discussed how to grow and sell Shopify stores.

e-commerce image
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5 minutes

3 best practices for instant profitability for Shopify stores

Within two months of launching Exo Drones, Charlie had made almost a million dollars in profit. Learn about the best practices that primed his brand for instant profitability. 

Exo Drones founder, Charlie Cannon, transferring his inventory to OpenStore's Merchant & Acquisitions Lead, Brian Quimby, post acquisition
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7 minutes

How a 22 year-old founder sold his Shopify drone store for millions

Exo Drones founder had a plan. High-tech drones at an unmatched cost. Here’s how he disrupted the industry and landed a multi-million dollar exit in his early twenties.

MacBook with Shopify logo and entrepreneur in background
Build
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14 minutes

Shopify marketing: 10 cost-effective strategies to drive conversions

Grow your Shopify store with email marketing, SEO, user-generated content, SMS promos, etc.—but don’t miss these key steps.

Clothing Rack
Sell
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6 minutes

Founder restores work-life balance by selling Shopify store

The founder of Barn Chic, an apparel marketplace, was overwhelmed by her Shopify store’s rapid growth. In addition, trying to sell her business on Shopify Exchange was frustrating and slow.

Science Beakers
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7 minutes

Facebook for Shopify stores: UGC video ads that convert

Max Medroso, Founder of TheSTEMKids, unpacks why Facebook video ads are cheap to create in-house and how to effectively leverage UGC and influencers.

Family with holiday season e-commerce gifts
Build
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5 minutes

Holiday season promotions & inventory planning for Shopify stores

The BFCM sprint is critical for driving revenue - customers have their wallets out and are ready to shop. Here's how to optimize your ops and marketing for the holidays.

Customer service support
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4 minutes

Customer experience tips: complaints, reviews, and support

Customer service is a competitive advantage for every brand. Repeat founder of Skull Riderz unpacks handling complaints, optimizing reviews, and outsourcing support.

Motorcycle brand
Sell
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6 minutes

Why Skull Riderz chose OpenStore over business brokers

The founder of Skull Riderz, Ben Davenport, shares why he sold to OpenStore for 80% cash upfront - and how we provided the freedom and funds to pursue his next chapter as a DTC founder.

OpenStore CEO Keith Rabois at a panel talk
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11 minutes

How to hire great leadership: a fireside chat with Keith Rabois

Keith Rabois believes that a simple key to being a successful CEO is maximizing time spent on high-leverage activities and to “find someone who loves doing what you hate”.

Business broker consults his client about selling his small business
Sell
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11 minutes

How to sell your small business without a broker

Brokers don’t ensure the best deal and charge high fees. Selling through personal connections can get you a quick sale, marketplaces can take months, while OpenStore can buy your business in a matter of weeks.

Phone, live chat, and email support agent with her colleague
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5 minutes

Contact Shopify: best support channels for 2022

Facing roadblocks in your ecommerce store? Find hassle-free solutions for your queries with these popular Shopify support channels (live chat, phone, and email) and lesser-known alternatives.

Hands hold a cell phone showing the Shopify logo
Build
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4 minutes

Shopify 2.0 templates increase conversions for our brands

After OpenStore purchases a brand, our team quickly migrates the storefront to a Shopify 2.0 theme. Here's why.

Test tube, conical flask and round-bottom flask with bright-colored chemicals inside
Sell
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7 minutes

Founder launches new brand after selling science toy Shopify store

After TheSTEMKids' rapid rise, its founder was ready to launch his next brand — but first he needed liquidity.

Influencer model poses with brand's latest apparel for Instagram post
Build
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7 minutes

Building an influencer growth strategy: outsourced or in-house

Before selling his DTC brand to OpenStore, Manny shares how he scaled an impressive influencer engine from scratch.

Female entrepreneur reviewing portfolio of brands and ideas
Sell
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7 minutes

How we grow your brand with OpenStore's portfolio insights

After selling to OpenStore, our team of e-commerce pros obsesses over how to turbocharge your brand. Here's how we do it.

Entrepreneur shown working on his laptop
Build
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15 minutes

7 Shopify email marketing tactics for ecommerce

Get out of the spam folder: be mobile-friendly, provide true value, and segment your email lists to drive better ROI.

Female entrepreneur reviews her brand's apparel photos to use in advertising campaigns
Build
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8 minutes

Necklow: how to test and deploy effective ad campaigns

After failing to build a cohesive ad strategy, Necklow rebounded with rapid creative cycles and immediate growth.

Shopify award featuring the Shopify logo next to a plant on a table
Build
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6 minutes

How Shopify brands can profitably scale paid marketing

The Yogaste team has tested dozens of Shopify stores — this is how they've effectively optimized their paid marketing.

Travel selfie by Firas Balaffou, founder of Necklow
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6 minutes

How a life-changing sale fueled a founder's dream

After Necklow's rapid growth, its founder dreamed of launching more Shopify stores — but first he needed an exit.

Business owner reviewing orders on his online store
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5 minutes

Top 5 DTC apps for Shopify merchants in 2022

Learn more about OpenStore's internal growth playbook and go-to tools that every Shopify store owner should be using.

Miguel Facussé, founder of Jack Archer
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6 minutes

Jack Archer: charting a path forward with OpenStore

Miguel's company needed cash to keep scaling, but he had one roadblock: no one wanted to invest in a 2-month-old brand.

A rack full of Wearva brand apparel on white coat hangers
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5 minutes

How Wearva turned a side project into a profitable exit

An apparel brand run by a self-taught marketer & founder sold to OpenStore — in order to scale it to the next level.

Practicing yoga at home in Yogaste apparel in a studio loft
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6 minutes

Yogaste: how to effectively build and sell Shopify brands

Yogaste, a DTC yoga apparel brand, sold in less than 2 years to OpenStore through a streamlined acquisition process.

Two female entrepreneurs discussing their business' financials
Sell
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12 minutes

FAQ: How am I taxed when selling my Shopify business?

The way you arrange your sales transaction will significantly impact the final sale price and your earnings.

Entrepreneur on her laptop in the sunlight
Sell
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10 minutes

How to sell your business quickly (fastest: 2 weeks)

If you’re a small business founder who has decided it’s time to move on, you may find it's a lengthy process to sell. Here are your fastest options.

Shopify store owner on his laptop
Sell
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11 minutes

How to sell your Shopify store

Selling a business is often complicated and lengthy, but it doesn’t have to be.

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