Shopify Marketing

Become a pro at marketing your Shopify store: email marketing, Facebook & Instagram ads, SEO, influencers, referrals, tracking analytics, & more.

Implement an SEO strategy that is supported by multi-channel marketing to earn organic traffic with content, email marketing, and a fast,...

Boost your store with tips from founders: nail social media ads with user-generated content, master timely email marketing, and deploy a...

How much money are you actually making from ads? The ‘return on ad spend’ metric helps you improve on Facebook, Instagram, Google, Reddit,...

Avoid these 3 budget-wasting mistakes. Instead, leverage video ads, nail custom landing pages, dodge iOS 14.5 problems, and target...

Here are 3 ways to boost your customer retention and automation with email and SMS.

Grow your Shopify store with email marketing, SEO, user-generated content, SMS promos, etc.—and don’t miss these key campaign ideas.

Max Medroso, Founder of TheSTEMKids, unpacks why Facebook video ads are cheap to create in-house and how to effectively leverage UGC and...

The BFCM sprint is critical for driving revenue - customers have their wallets out and are ready to shop. Here's how to optimize your ops...

Get out of the spam folder: be mobile-friendly, provide true value, and segment your email lists to drive better ROI.

After failing to build a cohesive ad strategy, Necklow rebounded with rapid creative cycles and immediate growth.

After OpenStore purchases a brand, our team quickly migrates the storefront to a Shopify 2.0 theme. Here's why.

The Yogaste team has tested dozens of Shopify stores — this is how they've effectively optimized their paid marketing.

Before selling his DTC brand to OpenStore, Manny shares how he scaled an impressive influencer engine from scratch.