Shopify store ROAS calculator
Return on ad spend (ROAS) definition: A measure of how much money you’re making from your advertising campaigns relative to how much you’re spending on them and can give you a good picture on your ads conversion rate. To learn more, check out this blog post.
Ad spend definition: How much you spend on your ads for a specific campaign over a given time period.
Ad revenue definition: The amount of revenue you earn from the specified campaign over the same given time period.
How to calculate ROAS: (Ad revenue) / (Ad spend) × 100
Ways to improve my store’s ROAS: Check out our blog posts on Shopify ad playbook and best practices for reaching profitability.
Explore other shopify roas calculators
OpenStore makes it easy to run or sell your Shopify store, and operates the largest number of Shopify stores in the world. Please visit open.store if you are interested in learning more about us.
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