Top 10 Marketing Analytics Shopify Apps
Analyzing and measuring the performance of your marketing efforts is crucial for making data-driven decisions and optimizing your Shopify store's marketing strategies. Shopify marketing analytics apps offer a range of features to help you track and analyze key marketing metrics, such as traffic, conversions, customer acquisition costs, and return on investment. These apps provide tools for real-time analytics dashboards, custom reports, and data visualization. By leveraging these apps, you can gain valuable insights into the effectiveness of your marketing campaigns, identify trends and opportunities, and optimize your marketing budget allocation. Additionally, marketing analytics apps integrate with popular marketing platforms, allowing you to centralize and leverage your marketing data across multiple channels. By effectively analyzing your marketing data, you can drive growth, increase customer engagement, and maximize your marketing ROI.
Table of contents
![shopify app icon](https://cdn.shopify.com/app-store/listing_images/b6c8035c51d734fa4f88beb66b94a2d5/icon/CMG5orL0lu8CEAE=.png)
Seguno: Email Marketing
968 reviews
Overview
Seguno: Email Marketing is a Shopify app that helps you create and automate emails directly from your shop's Admin. With Seguno, you can design beautiful emails using Canva and track important email metrics like opens, clicks, and conversions. The app also provides unlimited sending and pre-built automations to save you time and effort. Plus, you'll receive custom support from real email experts to help you maximize the effectiveness of your email marketing campaigns.
Key Features
Create and automate emails from your shop's Admin
Design beautiful emails with Canva
Track email metrics like opens, clicks, and conversions
Get custom support from real email experts
Unlimited sending and pre-built automations
Plans
Free
Free
Free for up to 250 subscribers! Additional charges may apply for extra features.
Standard
$10/month
For up to 1,000 subscribers. Price increases per 1,000 subscribers.
Tips and Tricks
Use Seguno to create and automate personalized email campaigns
Design visually stunning emails with Canva integration
Track the success of your email marketing efforts with detailed metrics
![shopify app icon](https://cdn.shopify.com/app-store/listing_images/6347e264c8d3e24d7b2e8687c58213a8/icon/CNWK6dflsPACEAE=.png)
Lucky Orange Heatmaps & Replay
865 reviews
Overview
Lucky Orange Heatmaps & Replay is a Shopify app that provides visual analytics on customer behavior. With this app, you can view session recordings and live visitors on your site to uncover sources of cart abandonment and lost sales. Heatmaps show you what shoppers find most interesting, and pre-built Conversion Funnels show you where most visitors drop off. You can also watch sessions of frustrated or confused visitors and view events on your checkout page with Checkout Analytics.
Key Features
View session recordings and live visitors on your site
Uncover sources of cart abandonment and lost sales
Heatmaps show what shoppers find most interesting
Pre-built Conversion Funnels show where visitors drop off
Optimizable Segments allow you to watch sessions of frustrated or confused visitors
Checkout Analytics lets you view events on your checkout page
Plans
Free plan
Free
500 Pageviews/month, unlimited team members, 30-day storage for heatmaps & recordings, 365-day storage for surveys, chat logs & events
Launch plan
$9/month
1,000 Pageviews/month, unlimited team members, 30-day storage for heatmaps & recordings, 365-day storage for surveys, chat logs & events
Build plan
$18/month
10,000 Pageviews/month, unlimited team members, 30-day storage for heatmaps & recordings, 365-day storage for surveys, chat logs & events
Grow plan
$35/month
40,000 Pageviews/month, unlimited team members, 60-day storage for heatmaps & recordings, 365-day storage for surveys, chat logs & events
Tips and Tricks
Use session recordings to identify areas of improvement on your website
Analyze heatmaps to optimize your website's design and layout
Utilize Conversion Funnels to identify and address drop-off points in the purchase journey
Segment frustrated or confused visitors to understand their pain points
Monitor events on your checkout page to improve the checkout experience
![shopify app icon](https://cdn.shopify.com/app-store/listing_images/3df01b35b86d0c78f72eb9adf1f476f1/icon/CMWinpLthPYCEAE=.png)
Trackify X Facebook Pixel
640 reviews
Overview
Trackify X Facebook Pixel is a powerful pixel analytics app for Shopify stores. It allows you to quickly integrate multiple Facebook, TikTok, and Snap pixel events. With Trackify X, you can track server-side API purchase and non-purchase events for niche and collection pixels. The app provides detailed analytics by pixels, tags, collections, products, devices, and UTM tags. It also allows you to create high-converting remarketing campaigns and manage active audiences and catalog feeds for hyper-performing ads.
Key Features
Efficiently integrate multiple Facebook, TikTok, and Snap pixel events
Track server-side API purchase and non-purchase events for niche and collection pixels
Analyze detailed analytics by pixels, tags, collections, products, devices, and UTM tags
Create high-converting remarketing campaigns
Manage active audiences and catalog feeds for hyper-performing ads
Plans
Basic Shopify
$29.99/month
Includes 8 pixels, unlimited tracking tags, audience/feed builder, server-side API, time-on-site tracking, and UTM analytics
Shopify
$59.99/month
Includes 8 pixels, unlimited tracking tags, audience/feed builder, server-side API, time-on-site tracking, and UTM analytics
Advanced
$99.99/month
Includes 8 pixels, unlimited tracking tags, audience/feed builder, server-side API, time-on-site tracking, and UTM analytics
Plus
$199.99/month
Includes 8 pixels, unlimited tracking tags, audience/feed builder, server-side API, time-on-site tracking, and UTM analytics
Tips and Tricks
Use the detailed analytics to optimize your ad campaigns and improve ROI
Create custom audiences based on niche, collection, date, and time data
Take advantage of the server-side API to track sales accurately
![shopify app icon](https://cdn.shopify.com/app-store/listing_images/9592dca4790e5c2712233113527ffac9/icon/CN7nicqx4fgCEAE=.png)
BeProfit ‑ Profit Analytics
318 reviews
Overview
BeProfit ‑ Profit Analytics is a Shopify app that allows you to accurately track your true profit and loss in real-time. With its intuitive analytics dashboard and powerful profit tracking features, you can easily analyze your order metrics, shipping, inventory, marketing costs, attribution, and profits using automated or custom reports. The app seamlessly integrates with your store platform, marketing channels, accounting, payment processor, and shipping accounts to ensure that your reports are accurate. Try it out with a 14-day free trial for annual plans.
Key Features
Accurately track your true profit & loss in real-time
Intuitive analytics dashboard and powerful profit tracking
Automated or custom reports for order metrics, shipping, inventory, marketing costs, attribution, and profits
Integration with store platform, marketing channels, accounting, payment processor, and shipping accounts
14-day free trial for annual plans
Plans
Free Plan
Free
Kickstart your store and enjoy a free account for up to 5 monthly orders
Basic Plan
$25/month
All Starter Plan features, plus unlimited ad integrations, order and product metrics, and daily refresh of data
Pro Plan
$75/month
All Basic Plan features, plus custom reports, customizable dashboard, P&L report, and unlimited filters
Ultimate Plan
$150/month
All Pro Plan features, plus marketing insights, UTM attribution, LTV cohort analysis, multishop dashboard, and more
Tips and Tricks
Use BeProfit to accurately track your profit and loss in real-time
Take advantage of the intuitive analytics dashboard for easy analysis of your order metrics and marketing costs
Integrate BeProfit with your store platform, marketing channels, and accounting for accurate reports
![shopify app icon](https://cdn.shopify.com/app-store/listing_images/d5d99bac6d89b63358b502ba8247505e/icon/COGE0oXPi_4CEAE=.png)
Analyzify (GA4 & Ads Tracking)
221 reviews
Overview
Analyzify (GA4 & Ads Tracking) is a powerful Shopify app that simplifies data collection for your store. With one-click installation, you can easily set up marketing and tracking pixels tailored to your needs. Analyzify offers a done-for-you setup option at no extra cost, making it easy to get started. The app provides accurate and complete integration with GA4 Ecommerce and Google Ads, allowing you to optimize your campaigns and track conversions effectively. With a user-friendly dashboard, you can easily analyze your data and make data-driven decisions for your business. The app also offers troubleshooting features to address any tracking issues seamlessly.
Key Features
Accurate and complete GA4 Ecommerce integration and fine-tuning
Google Ads Conversion Tracking and Dynamic Remarketing
Turnkey data analytics setup done by industry professionals
Dashboard highlights key GA4 and Google Ads reports
10+ integrations including Facebook Pixel, Bing, Tiktok, Pinterest, Clarity
Plans
One-time charge
Get access to all the features with a one-time payment of $749
Tips and Tricks
Use the accurate and complete GA4 Ecommerce integration to track your sales and conversions effectively
Optimize your Google Ads campaigns with the Google Ads Conversion Tracking and Dynamic Remarketing features
Take advantage of the turnkey data analytics setup done by industry professionals to get valuable insights for your business
![shopify app icon](https://cdn.shopify.com/app-store/listing_images/03b0ee31c378e592b1c5c9da3dbe6651/icon/CKbg_6Kjw_8CEAE=.png)
Zigpoll Customer Surveys
161 reviews
Overview
Zigpoll Customer Surveys is a fast-loading, multilingual, and fully customizable survey app designed to help you learn from your customers at the right moments. With Zigpoll, you can create and deliver surveys on your site or via email and SMS with no-code setup in seconds. The app integrates seamlessly with Shopify and popular marketing tools, allowing you to gather insights from your zero-party data and optimize your business roadmap, marketing spend, and conversion rates.
Key Features
Create and deliver customizable surveys to customers
Trigger surveys at the right moments, such as post-purchase or abandoned checkout
Integrate with popular marketing tools like Klaviyo, Mailchimp, and Google Analytics
Gather insights from customer data using AI and dashboard analytics
Optimize business roadmap, marketing spend, and conversion rates
Plans
Lite
Free
100 responses / mo, weekly AI insights, unlimited surveys, multi-language support, export survey data, automated reports
Basic
$10/month
200 responses / mo, weekly AI insights, unlimited surveys, multi-language support, export survey data, automated reports
Standard
$25/month
500 responses / mo, weekly AI insights, unlimited surveys, multi-language support, export survey data, automated reports, hide Zigpoll branding
Pro
$100/month
Unlimited responses, weekly AI insights, unlimited surveys, multi-language support, export survey data, automated reports, hide Zigpoll branding
Tips and Tricks
Use Zigpoll to trigger post-purchase surveys and gather valuable feedback from customers
Integrate Zigpoll with your favorite marketing tools to streamline your data collection and analysis
Regularly analyze the insights gathered from Zigpoll to optimize your marketing strategies and improve customer satisfaction
![shopify app icon](https://cdn.shopify.com/app-store/listing_images/46337f5b73c04c72644ce5199c3f8f4a/icon/CLvbp7L0lu8CEAE=.png)
Grapevine Surveys
149 reviews
Overview
Grapevine Surveys is a Shopify app that allows you to build post purchase surveys and gather valuable insights on your customers. With Grapevine Surveys, you can easily create surveys and track submissions, including the sale value for each customer. This enables you to analyze survey responses against revenue and determine the best performing channels for your business. You can also publish surveys on multiple channels to reach a wider audience.
Key Features
Build post purchase surveys
Gather zero-party data
Gain insights on customers
Track submissions and sale value
Analyze survey responses against revenue
Publish surveys on multiple channels
Plans
Complete
$25/month
Unlimited Responses, No Branding, Multiple Surveys, Surveys on Different Channels, Survey stats and reports, Multiple Integrations, and more...
Tips and Tricks
Use post purchase surveys to gather valuable insights on your customers
Track survey submissions and analyze them against revenue to determine the best performing channels
Publish surveys on multiple channels to reach a wider audience
![shopify app icon](https://cdn.shopify.com/app-store/listing_images/1407cb3cb82f17b6444332dcd7a6fc0e/icon/CJuK_6GWx_0CEAE=.jpeg)
Color Swatch Pug
138 reviews
Overview
Color Swatch Pug is a Shopify app that allows you to easily customize and show color variants on your Shopify store using color or pattern image swatches. With this app, your customers can see all the available color variants on the collection page itself without opening the product page. Setting up the app is as easy as switching on a toggle switch. Color Swatch Pug also provides world-class support 24X6 to help you with any issues you may face.
Key Features
Customize and show color or pattern image swatches on your store collection page and product page
Replace default dropdown or text swatches with color swatches on product page
Fully customize the variant selector look and hide out of stock variant options
Plans
csp pro
$6.99/month
Unlock all the advanced features of Color Swatch Pug with the csp pro plan.
Tips and Tricks
Use high-quality and visually appealing color swatches to attract customers
Regularly update your color swatches to match the latest trends and customer preferences
Experiment with different color swatch designs to find the one that resonates best with your target audience
![shopify app icon](https://cdn.shopify.com/app-store/listing_images/49fc6b06e9311e4b1e742df42d98a387/icon/CJz8zob-6v4CEAE=.png)
Hulk Age Verification
107 reviews
Overview
Hulk Age Verification is a powerful app that helps boost legal compliance and safeguard your website. With this app, you can protect age-restricted products by restricting access to specific pages or the entire site. It offers customizable verification screens with pre-made templates or your brand logo, ensuring a seamless user experience. The app also includes geo-based restrictions to limit access to sensitive products by country. Hulk Age Verification is the perfect solution for online retailers looking to adhere to regulations and prevent unauthorized sales of restricted items.
Key Features
Ensure legal compliance with age verification
Customize verification screens with templates or brand logo
Responsive age verification for all devices
Geo-based restrictions to limit access by country
Plans
Pro Plan
$10/month
Page-specific restriction, geo-locations based age validation, fully customizable popup, mobile responsive, zero coding, analytics and reports
Tips and Tricks
Use pre-made templates or your brand logo to customize verification screens
Utilize geo-based restrictions to limit access to age-restricted products
Regularly review analytics and reports to ensure compliance and optimize performance
![shopify app icon](https://apps.shopify.com/retargetapp-facebook-retargeting/icon.png)
RetargetApp
100 reviews
Overview
RetargetApp is a powerful Shopify app that helps you effortlessly create and manage Facebook and Instagram ads. With RetargetApp, you can retarget website visitors and abandoned cart customers, optimizing your ad campaigns for maximum ROI. The app also allows you to automatically generate dynamic product ads and track ad performance with detailed analytics.
Key Features
Effortlessly create and manage Facebook and Instagram ads
Retarget website visitors and abandoned cart customers
Optimize ad campaigns for maximum ROI
Automatically generate dynamic product ads
Track ad performance with detailed analytics
Plans
Free Plan
$0/month
Basic features to get started with Facebook and Instagram retargeting
Pro Plan
$29/month
Advanced features for scaling your retargeting campaigns and maximizing ROI
Enterprise Plan
Custom pricing/month
Tailored solutions for high-volume businesses and advanced retargeting strategies
Tips and Tricks
Use RetargetApp to retarget website visitors and abandoned cart customers, increasing your chances of converting them into customers.
Optimize your ad campaigns with detailed analytics provided by RetargetApp, allowing you to make data-driven decisions and improve your ROI.
Automatically generate dynamic product ads with RetargetApp, saving you time and effort in creating individual ads for each product.
Disclaimer: The information and ideas provided within this app are intended for general informational purposes only. They should not be interpreted as legal, financial, or business advice. We cannot guarantee that these ideas do not infringe upon third-party intellectual property rights. It is advisable to consult with appropriate professionals or seek intellectual property counsel for specific guidance pertaining to your situation. Furthermore, please note that any resources suggested within the app are for informational purposes only and should not be considered as a substitute for professional advice or an endorsement of their suitability for your specific circumstances.
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