Top 10 Marketing Analytics Shopify Apps

Overview

Seguno: Email Marketing is a Shopify app that helps you create and automate emails directly from your shop's Admin. With Seguno, you can design beautiful emails using Canva and track important email metrics like opens, clicks, and conversions. The app also provides unlimited sending and pre-built automations to save you time and effort. Plus, you'll receive custom support from real email experts to help you maximize the effectiveness of your email marketing campaigns.

Key Features

• Create and automate emails from your shop's Admin

• Design beautiful emails with Canva

• Track email metrics like opens, clicks, and conversions

• Get custom support from real email experts

• Unlimited sending and pre-built automations

Plans

Tips and Tricks

• Use Seguno to create and automate personalized email campaigns

• Design visually stunning emails with Canva integration

• Track the success of your email marketing efforts with detailed metrics

Overview

Lucky Orange Heatmaps & Replay is a Shopify app that provides visual analytics on customer behavior. With this app, you can view session recordings and live visitors on your site to uncover sources of cart abandonment and lost sales. Heatmaps show you what shoppers find most interesting, and pre-built Conversion Funnels show you where most visitors drop off. You can also watch sessions of frustrated or confused visitors and view events on your checkout page with Checkout Analytics.

Key Features

• View session recordings and live visitors on your site

• Uncover sources of cart abandonment and lost sales

• Heatmaps show what shoppers find most interesting

• Pre-built Conversion Funnels show where visitors drop off

• Optimizable Segments allow you to watch sessions of frustrated or confused visitors

• Checkout Analytics lets you view events on your checkout page

Plans

Tips and Tricks

• Use session recordings to identify areas of improvement on your website

• Analyze heatmaps to optimize your website's design and layout

• Utilize Conversion Funnels to identify and address drop-off points in the purchase journey

• Segment frustrated or confused visitors to understand their pain points

• Monitor events on your checkout page to improve the checkout experience

Overview

Trackify X Facebook Pixel is a powerful pixel analytics app for Shopify stores. It allows you to quickly integrate multiple Facebook, TikTok, and Snap pixel events. With Trackify X, you can track server-side API purchase and non-purchase events for niche and collection pixels. The app provides detailed analytics by pixels, tags, collections, products, devices, and UTM tags. It also allows you to create high-converting remarketing campaigns and manage active audiences and catalog feeds for hyper-performing ads.

Key Features

• Efficiently integrate multiple Facebook, TikTok, and Snap pixel events

• Track server-side API purchase and non-purchase events for niche and collection pixels

• Analyze detailed analytics by pixels, tags, collections, products, devices, and UTM tags

• Create high-converting remarketing campaigns

• Manage active audiences and catalog feeds for hyper-performing ads

Plans

Tips and Tricks

• Use the detailed analytics to optimize your ad campaigns and improve ROI

• Create custom audiences based on niche, collection, date, and time data

• Take advantage of the server-side API to track sales accurately

Overview

BeProfit ‑ Profit Analytics is a Shopify app that allows you to accurately track your true profit and loss in real-time. With its intuitive analytics dashboard and powerful profit tracking features, you can easily analyze your order metrics, shipping, inventory, marketing costs, attribution, and profits using automated or custom reports. The app seamlessly integrates with your store platform, marketing channels, accounting, payment processor, and shipping accounts to ensure that your reports are accurate. Try it out with a 14-day free trial for annual plans.

Key Features

• Accurately track your true profit & loss in real-time

• Intuitive analytics dashboard and powerful profit tracking

• Automated or custom reports for order metrics, shipping, inventory, marketing costs, attribution, and profits

• Integration with store platform, marketing channels, accounting, payment processor, and shipping accounts

• 14-day free trial for annual plans

Plans

Tips and Tricks

• Use BeProfit to accurately track your profit and loss in real-time

• Take advantage of the intuitive analytics dashboard for easy analysis of your order metrics and marketing costs

• Integrate BeProfit with your store platform, marketing channels, and accounting for accurate reports

Overview

Analyzify (GA4 & Ads Tracking) is a powerful Shopify app that simplifies data collection for your store. With one-click installation, you can easily set up marketing and tracking pixels tailored to your needs. Analyzify offers a done-for-you setup option at no extra cost, making it easy to get started. The app provides accurate and complete integration with GA4 Ecommerce and Google Ads, allowing you to optimize your campaigns and track conversions effectively. With a user-friendly dashboard, you can easily analyze your data and make data-driven decisions for your business. The app also offers troubleshooting features to address any tracking issues seamlessly.

Key Features

• Accurate and complete GA4 Ecommerce integration and fine-tuning

• Google Ads Conversion Tracking and Dynamic Remarketing

• Turnkey data analytics setup done by industry professionals

• Dashboard highlights key GA4 and Google Ads reports

• 10+ integrations including Facebook Pixel, Bing, Tiktok, Pinterest, Clarity

Plans

Tips and Tricks

• Use the accurate and complete GA4 Ecommerce integration to track your sales and conversions effectively

• Optimize your Google Ads campaigns with the Google Ads Conversion Tracking and Dynamic Remarketing features

• Take advantage of the turnkey data analytics setup done by industry professionals to get valuable insights for your business

Overview

Zigpoll Customer Surveys is a fast-loading, multilingual, and fully customizable survey app designed to help you learn from your customers at the right moments. With Zigpoll, you can create and deliver surveys on your site or via email and SMS with no-code setup in seconds. The app integrates seamlessly with Shopify and popular marketing tools, allowing you to gather insights from your zero-party data and optimize your business roadmap, marketing spend, and conversion rates.

Key Features

• Create and deliver customizable surveys to customers

• Trigger surveys at the right moments, such as post-purchase or abandoned checkout

• Integrate with popular marketing tools like Klaviyo, Mailchimp, and Google Analytics

• Gather insights from customer data using AI and dashboard analytics

• Optimize business roadmap, marketing spend, and conversion rates

Plans

Tips and Tricks

• Use Zigpoll to trigger post-purchase surveys and gather valuable feedback from customers

• Integrate Zigpoll with your favorite marketing tools to streamline your data collection and analysis

• Regularly analyze the insights gathered from Zigpoll to optimize your marketing strategies and improve customer satisfaction

Overview

Grapevine Surveys is a Shopify app that allows you to build post purchase surveys and gather valuable insights on your customers. With Grapevine Surveys, you can easily create surveys and track submissions, including the sale value for each customer. This enables you to analyze survey responses against revenue and determine the best performing channels for your business. You can also publish surveys on multiple channels to reach a wider audience.

Key Features

• Build post purchase surveys

• Gather zero-party data

• Gain insights on customers

• Track submissions and sale value

• Analyze survey responses against revenue

• Publish surveys on multiple channels

Plans

Tips and Tricks

• Use post purchase surveys to gather valuable insights on your customers

• Track survey submissions and analyze them against revenue to determine the best performing channels

• Publish surveys on multiple channels to reach a wider audience

Overview

Color Swatch Pug is a Shopify app that allows you to easily customize and show color variants on your Shopify store using color or pattern image swatches. With this app, your customers can see all the available color variants on the collection page itself without opening the product page. Setting up the app is as easy as switching on a toggle switch. Color Swatch Pug also provides world-class support 24X6 to help you with any issues you may face.

Key Features

• Customize and show color or pattern image swatches on your store collection page and product page

• Replace default dropdown or text swatches with color swatches on product page

• Fully customize the variant selector look and hide out of stock variant options

Plans

Tips and Tricks

• Use high-quality and visually appealing color swatches to attract customers

• Regularly update your color swatches to match the latest trends and customer preferences

• Experiment with different color swatch designs to find the one that resonates best with your target audience

Overview

Hulk Age Verification is a powerful app that helps boost legal compliance and safeguard your website. With this app, you can protect age-restricted products by restricting access to specific pages or the entire site. It offers customizable verification screens with pre-made templates or your brand logo, ensuring a seamless user experience. The app also includes geo-based restrictions to limit access to sensitive products by country. Hulk Age Verification is the perfect solution for online retailers looking to adhere to regulations and prevent unauthorized sales of restricted items.

Key Features

• Ensure legal compliance with age verification

• Customize verification screens with templates or brand logo

• Responsive age verification for all devices

• Geo-based restrictions to limit access by country

Plans

Tips and Tricks

• Use pre-made templates or your brand logo to customize verification screens

• Utilize geo-based restrictions to limit access to age-restricted products

• Regularly review analytics and reports to ensure compliance and optimize performance

Overview

RetargetApp is a powerful Shopify app that helps you effortlessly create and manage Facebook and Instagram ads. With RetargetApp, you can retarget website visitors and abandoned cart customers, optimizing your ad campaigns for maximum ROI. The app also allows you to automatically generate dynamic product ads and track ad performance with detailed analytics.

Key Features

• Effortlessly create and manage Facebook and Instagram ads

• Retarget website visitors and abandoned cart customers

• Optimize ad campaigns for maximum ROI

• Automatically generate dynamic product ads

• Track ad performance with detailed analytics

Plans

Tips and Tricks

• Use RetargetApp to retarget website visitors and abandoned cart customers, increasing your chances of converting them into customers.

• Optimize your ad campaigns with detailed analytics provided by RetargetApp, allowing you to make data-driven decisions and improve your ROI.

• Automatically generate dynamic product ads with RetargetApp, saving you time and effort in creating individual ads for each product.